Madre Ceiba
September 20, 2026

Buying in La Punta Zicatela, Puerto Escondido: Investment Guide 2026

The area with the highest short‑term rental demand in Puerto Escondido. What sells, at what price, who rents there and what to check before buying in La Punta.

Wooden swing with the Zicatela Puerto Escondido sign on the sand, with the sea in the background

If we had to point to a single area where short‑term rentals practically run on their own, it would be this one. La Punta Zicatela concentrates the highest density of tourist demand in Puerto Escondido, and that translates into high occupancy for much of the year. It is also the area changing the fastest.

What La Punta Is and Why It Is Full

Located at the southern tip of Zicatela, it has calmer waters than the main beach, making it suitable for swimming and learning to surf. On that basis a very specific ecosystem grew: specialty coffee shops, yoga studios, coworking spaces and boutique hotels. The result is a neighborhood with an international vibe that attracts exactly the guest that makes the most sense: digital nomads, intermediate‑level surfers and medium‑stay travelers.

This profile matters more than it seems. It is a guest who stays weeks, not isolated nights, and who books in advance. For the owner it means less turnover, lower cleaning costs and fuller calendars outside peak dates.

What Is Bought Here

The dominant product is apartments and small units, which is exactly what the rental market demands. There are also designer houses, some conceived from the start as multiple independent units.

A concrete example from our inventory, in the Don Goyo subdivision: a property with 200 m² of land and 405 m² of construction that combines a two‑bedroom house with two apartments and a studio, with a rooftop and sea view, about three minutes from the beach. It is priced at $12,500,000 MXN and currently generates up to 60,000 pesos per month in long‑term rent or around 6,200 per night in short‑term.

You can see what is available in apartments for sale and houses for sale.

The Good, No Frills

  • Sustained demand. A well‑presented unit fills with less marketing effort.
  • Walkable. Beach, cafés and restaurants on foot. For a guest without a car, this is decisive.
  • Established community. The coworking and service ecosystem already exists, no need to wait for it to arrive.

What You Need to Know Before Buying

  • Prices are no longer what they were five years ago. Here you buy proven demand, not cheap potential.
  • Densification. Construction is rapid and lots are scarce. Check what can be built on the neighboring plot before paying for a view.
  • Marked seasonality. High peaks in the high season and deeper valleys in September and October. See high season vs low season.
  • Condominium regulations. If you buy in a development, confirm in writing that short‑term rentals are allowed. See condominiums: regime and fees.

Who It Is For and Who It Is Not For

It is your zone if you buy to rent by night, you seek high occupancy and prefer a product that is easy to manage.

It is not your zone if you look for tranquility to live year‑round, a large land area or the lowest price per square meter.

Write to us and we will send you what is available in La Punta, including what we have not yet published.

Frequently Asked Questions

Why is La Punta the area with the most rental demand?

Because of its mix of calmer waters, walkable environment and a consolidated ecosystem of cafés, coworking spaces and boutique hotels that attracts digital nomads and medium‑length stays for much of the year.

What type of property works best in La Punta?

Apartments and small units, because they match the typical guest of the area. Houses with independent units also perform very well.

Is La Punta expensive compared to other areas?

Yes, it is among the highest‑ticket locations per square meter. What you buy in return is already proven demand, not a future gamble.

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